Product updates

Some incredible new updates to start the year

By
Published
January 23, 2025

We’re excited to kick off 2025 by bringing you new tools to make SwiftFox even more effective. Here are some of the highlights from our first release of the year:

Easy email A/B testing

Testing your email campaigns is now easier than ever. Run experiments to determine what works best, using open rates or click-through rates as success metrics.

The campaign reports are also more intuitive, with clear visuals to help you understand the results at a glance.

Subscribed status at a glance

Quickly check a contact’s communication preferences from their main profile.

Statuses are colour-coded for clarity:

  • Green: Fully subscribed to all campaigns
  • Orange: Partially subscribed
  • Red: Fully unsubscribed

Clicking the email or phone details opens a convenient drawer for more information.

View everyone who shares an address

Easily see everyone who shares an address with a contact — great for identifying family members, housemates, or potential duplicates in your database.

New Quick Action: Complete Survey

Filling out surveys on behalf of contacts is now really easy.

Select a survey from their profile, complete it in a handy drawer, and the results are automatically linked to their profile for future reference.

Outbound calls from SwiftFox: VoI

Many clients have told us how much they value integrated calling, and we’re thrilled to announce that SwiftFox now supports outbound calls directly from the platform — no complicated setup required!

We’re also working on AI-powered enhancements to provide deep insights into calls, so watch this space.

New Quick Action: Calls

Now, launching a call is just a click away.

From a contact’s profile, simply hit the call button in the quick actions menu to start your conversation effortlessly.

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