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Hubspot Software vs SwiftFox

For any new technology project, we strongly encourage doing homework. Taking the time to find out what’s right for you will save you both time and money, but also plenty of stress! Below we compare SwiftFox with another top-rated CRM platform – Hubspot – to help you understand the differences of both.

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Overview

When looking for a CRM, many of our clients have considered Hubspot, as it is one of the main players in the market. Both SwiftFox and Hubspot are cloud-based SaaS CRM platforms, that can have 10 or 10,000 users and enable you to undertake a range of actions with the data stored in them. As a newer player in the market, SwiftFox comes with a different philosophy to Hubspot, which is the start of where differences emerge.  

This page can help you understand both platforms and help educate your choice.

Comparing Features

With SwiftFox when you get started you won't need a third party ‘Implementation Partner' to get you set up – the SwiftFox team handle everything.

As part of our commitment to ensuring your success with SwiftFox, we recognise the importance of a hands-on onboarding process. We work closely with our clients during the initial stages of onboarding, collaborating with new clients to import data, configure customisations, and establish new user accounts and appropriate permissions.

Once the platform environment has been set-up and configured, our team will work closely with you to provide a comprehensive overview of the system & train your team. Any webinars or training sessions can be recorded and made available to your team for future reference.

Hubspot’s pay per user pricing and multiple plan offerings can make it difficult for organisations to find the best set-up for them. Between HubSpot’s onboarding costs and working with implementation services, it can be tricky for an organisation to nail their onboarding in a timely fashion.  

HubSpot has free of charge training resources readily available prior to purchasing a license. HubSpot Academy is their primary training centre, where anyone can access courses that cover an array of tools and features in the CRM, however, going through all these courses can be quite time consuming, with most courses taking at least 3 hours to complete.

SwiftFox hosts client data in secure data centres in Australia through Microsoft Azure, providing our clients with data sovereignty, safety, security and scalability. The SwiftFox team also operates under Australia’s only industry-legislated privacy code and is a member of the Australian Data and Insights Association (ADIA).

Hubspot uses AWS and Google Cloud Platform to host and manage its services and customer data. AWS and Google Cloud Platform have data centres globally in multiple locations around the world.  

Data stored in the HubSpot platform is backed up in up to three data centres to offer peace of mind – again these data centres are located across the world.

SwiftFox features a beautifully simple user experience. Uncomplicated design is powerful. You, your boss, your intern, the new hire - everyone in your organisation should know how to use, and love using SwiftFox. And you should be able to work out how to use a feature with a few clicks. SwiftFox was built from the ground up in the social media age and our future focussed design principles make it simple to navigate. As a universal CRM, once you understand how to navigate one feature – you can navigate them all!

Hubspot has created their interface to appeal for all users, regardless of how experienced you are. Therefore the basic package is relatively simple to use, however users report growing out of these features relatively quickly. There can then be a steep learning curve to subsequently customise HubSpot to their needs.  

SwiftFox has everything you need in one platform. This is what makes it so powerful. So marvellously simple to use. You can send emails, newsletters, coordinate events, create forms, manage your pipeline, send text messages, have phone calls, tick off your tasks, talk to your team - all from one place, and with one subscription.  

Following initial set-up, organisations license SwiftFox on a subscription basis and our central development team take care of ensuring your platform is always updated and at the cutting edge of innovation.  

Hubspot’s core CRM concentrates on the sales features available, while charging additional monthly costs per user to gain access to the marketing, customer service and content management systems.  

SwiftFox is developed by The Red Fox Group, an Australian based data analytics company, and AI and analytics is in our DNA. AI can seem daunting, most users know it is a big deal, but can be confused as to how it can help. Our AI tools are powerful, yet deliberately simple. Help drafting an email and sending it when your users will open it. Providing real-time information of who is likely to renew or leave your organisation, who will donate, who will buy.  

Hubspot’s has implemented AI that has the tools to help with generic tasks throughout the CRM. The AI acts quite similarly to ChatGPT in the way it assists with tasks such as, generating blog topic ideas, generating email subject lines and crafting marketing emails just as a few examples.  

SwiftFox takes care of everything. As a SaaS platform, our team has a long-term development pipeline where we are continuously rolling out new features accessed by all our users. Clients can always submit suggestions for the product roadmap and then work one-on-one with our team to see them delivered.

Hubspot has a roadmap in the form of a presentation for each branch of HubSpot. In order for a suggestion to HubSpot to be made, any user can submit to the ideas board and using a voting system, ideas can then be reviewed, trialled and delivered.

SwiftFox has all the help you would expect from the big platforms – help guides, in-platform training, videos, live webinars, email updates. But we are also local, and we have a phone! IF you ever get stuck, you can speak to one of our team who can jump straight on a video call and help you out.

Hubspot has ongoing inbound consulting options made readily available depending on the service offering you decide to select. There are three options for ongoing support within Aus/NZ, starting with Monthly inbound consulting ($720 AUD) allowing consulting for up to one hour per month, Ongoing Inbound Consulting ($2,520 AUD) allowing consulting for up to five hours per month, Premium Consulting ($4,610 AUD) which grants access to both an Inbound Consultant and a Technical Consultant for up to 5 hours per month with each.

https://www.hubspot.com/services/professional/inbound-consulting/ongoing

SwiftFox: What does it do?

SwiftFox is campaign software for organisations who talk to their audience at scale.

Our tools let you store contacts, send mass emails, texts, make calls, manage events, projects, pipelines, run surveys, take payments, save interactions.

With this data in one place, SwiftFox can predict how individuals will likely behave….

  • What interests them? Will they support you? Buy? Renew? Donate?  
  • When is the best time to email, given them a call, invite them to an event?

SwiftFox brings a level of campaign sophistication not readily available to organisations.

Hubspot

: What does it do?

HubSpot is a CRM platform with access to various software, integrations and resources for marketing, sales, content management and customer service.

HubSpot’s integrated platform competes against Salesforce and other big players, and therefore has a strong focus on sales.

However, HubSpot’s feature set is simpler than its main competitors, and therefore is a good option for start-up companies and small businesses.

An Overview of SwiftFox Users

SwiftFox is campaign software for organisations who talk to their audience at scale.

Our tools let you store contacts, send mass emails, texts, make calls, manage events, projects, pipelines, run surveys, take payments, save interactions.

With this data in one place, SwiftFox can predict how individuals will likely behave….

  • What interests them? Will they support you? Buy? Renew? Donate?  
  • When is the best time to email, given them a call, invite them to an event?

SwiftFox brings a level of campaign sophistication not readily available to organisations.

An Overview of

Hubspot

Users

HubSpot is a CRM platform with access to various software, integrations and resources for marketing, sales, content management and customer service.

HubSpot’s integrated platform competes against Salesforce and other big players, and therefore has a strong focus on sales.

However, HubSpot’s feature set is simpler than its main competitors, and therefore is a good option for start-up companies and small businesses.

Pricing

At SwiftFox, we believe in organisation wide access, so when you sign-on, everyone in your organisation has a SwiftFox account created. Hubspot typically use cost per-user pricing. At SwiftFox our philosophy is that by creating organisation wide access, you are improving data security, and the outcome of your CRM. If everyone is working across platforms, you lose 360 data intelligence and increase the risk of team members sharing sensitive data.  

Per user charging while it can appear affordable, often becomes expensive as you grow or add features or additional data capacity.  

Hubspot offers pay per user pricing, which means every new user in your organisation incurs an additional cost. Hubspot also has additional charges for many of its add-on features, as well as its professional onboarding and any bespoke development requests. Hubspot’s costs also rise when you significantly increase the number of contacts you have.

Cost
SwiftFox
Hubspot
Basic Set Up
$5,000
From $8,650 for Enterprise
CRM Subscription
$2,500 per month
$5,200 – for Enterprise
Maintenance
Included
Included 
Number of Contacts
Unlimited
10,000 for Enterprise
Marketing Features
Included at no extra cost
Additional $3,600 for Enterprise
Support
Included
Additional $90/user per Month
Data Security
Stored in Australia at no extra cost
Stored in AWS/Google Cloud Platform servers located globally
Total for 1 Year for a team of 50 (ex setup)
$30,000
$62,400 for Enterprise Excluding Add-Ons

Time to join SwiftFox? Making the jump is easy!

Get in touch and learn how easy it is to switch to SwiftFox, our team is available to help you every step of the way.

We don’t just tell you to export your data from your old system and figure it out yourself, we sit down and plan with you the most efficient migration process with minimal disruption.

And then a dedicated SwiftFox team member will take care of the transition, including help with set up and data importing if required. No third-party implementation provider required, just us!

SwiftFox and Hubspot Integration

We also know there are times when one part of your organisation may need Hubspot, while SwiftFox meets different requirements. That’s why we also offer a fast integration with Hubspot, powered by Zapier. Integration takes minutes to set up with our SwiftFox and Hubspot templates, and your data will start syncing immediately. This makes it possible for different teams in your organisation to use both platforms.

Want to know more?

Ready to join our rapidly growing community? Get in touch with our team and we look forward to talking